Nike SNKRS Day 2023:
Campaign and Playbook Design for Nike SNKRS Day 2023.

The SNKRS Day 2023 campaign aims at capturing the bustling energy of the SNKRS community world wide, as well as its grassroots and uncontrolable nature.

Our team worked together with Nike to create this campaign and ensure the design system can cover the enormous amounts of different touch points for SNKRS Day globally

Finally, we delivered a robust Campaign Toolkit and Visual Center designed with the intention of explaining the system to the different GEOs for them to be able to execute any and all design needs whithin the campaign

Client Nike
Motion Direction & Animation Diego Holzman
Design Direction Diego Holzman
Creative Direction Eóin MacManus
Agency Stink Studios